Don't Just Take our word for it...

‘A clear proposition, marketed with great consistency... Although new pretenders have also fought for success in premium crisps, Kettle® has gone from strength to strength and has never really shifted from its original promise and positioning.’The Secret Marketer
Marketing week 4th March 2010

‘Other pretenders to the posh crisp throne may have entered the market, but with four flavours in our top 30, Kettle Chips is the undisputed leader.’ The Publican Food Brands Report 2011, 28th February 2011

“Our winning crisp was Kettle Chips, Sea Salt & Balsamic Vinegar: “satisfying”(ID); “perfectly acceptable balance of acid, salt and sugar”(GC); “OK in a pub”(BS).

Significantly, the runner-up was a new product from the same company – Kettle Ridge Crisps, Salt & Malt Vinegar: “piquant”(GP); “leaves you wanting more”(ID).” Financial Times 3rd December 2010 Taste Test : Gourmet Salt & Vinegar Crisps